by Chaz Nash
Breguet opened its premier store inside iconic Wynn & Company Watches luxury store in Las Vegas on October 18th.
Breguet has a new premier location for its store and it’s just inside the luxurious surrounding of Wynn & Company Watches store. Breguet watch aficionados can now enjoy shopping for their next luxury timepiece while indulging in the luxurious surroundings of the Breguet’s salon and the Wynn & Company Watches store inside the exclusive Wynn Esplanade. Wynn Esplanade is renowned for its international and exclusive premier boutiques which include Louis Vuitton, Ferrari, Oscar de la Renta, Chanel and Dior – to drop a few elite names.
Clients and distinguished community leaders were in attendance for Breguet’s privately held reception, where all encountered the aesthetic ambiance of the Breguet salon design concept of elegance – casting rich walnut browns and leather fittings amid a vibrant white back drop. The pearly glass walls meticulously reflected the brand’s signature hand guilloche arabesque decorations of the “Clous de Paris” dials. This amazing salon design concept invites customers to experience the vigor with which Breguet takes to create guilloche and the art of chamfering, polishing and chasing operations that make each of the brand’s watches exquisitely unique.
Breguet was founded by Abraham-Louis Breguet in 1775. Breguet first official watch workshop had a Paris address, which he was able to launch upon his marriage to the daughter of a wealthy French bourgeois. Breguet gained notoriety when Louis XVI and Queen Marie Antoinette became enthusiasts of his unique self-winding watches. He was said to have been later commissioned to design a watch for Marie Antoinette that was to possess all the functionalities of their time period, known as Breguet’s masterpiece, the Marie Antoinette No. 160.
Breguet has nine watch collections: Tradition, Classique, Classique Complications, Marine, Héritage Type XX/Type XXI, Reine de Naples and a High Jewellery watch collection as well. These collections have evolved over the years reflecting the Breguet’s versatility and vitality as an innovative watch manufacturer.
At present Breguet has five boutiques in the US located in Bal Harbour, Beverly Hills, Las Vegas and New York. Breguet’s elegant and stylish watches have definitely found a new destination, and it is Viva Las Vegas!